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Indie is Dead, Long live Indie

Can it be that it was all so simple then? Mod versus Rocker, Rock versus Pop, Young Punk versus Old Fart, Dance versus Rock, Indie versus Mainstream. Time was, you knew where you stood. And if you didn't, you wouldn't have to wait long before someone came along and told you, usually with some force. In the early days of punk, Malcolm McLaren even produced a T-shirt to give The Kids some assistance in this regard. Headed by the slogan "One of these days you'll wake up and realise which side of the bed you've been sleeping on", two lists. One list, clearly the list of Bad Things, includes The Liberal Party, "Dirty books that aren't that dirty", Led Zeppelin, and various other institutions that were clearly outmoded, maaan. On the other side, a list of such cool modern faves as Lenny Bruce, The Society for Cutting Up Men, and The Paris Riots. The message was clear: Which side are you on? And if you stay on the wrong side, what hope for you come the revolution?

Of course there never is a revolution really, because that's not how pop works. These things always ebb and flow, fashions come and go, then return and retreat. My Dad for example, has a jacket that's so old it's been fashionable on three separate occasions. Who'd have thought that Goth, reviled in the early 90's as the most absurd youth cult in history, would within the decade rule Central Bank Plaza of a Saturday afternoon? And yet pop has always ignored such cycles, preferring to speak in these polarising, messianic tones, assuring us that this is Year Zero, and Things Will Never Be The Same. It does so because it is speaking to an audience of 14 and 15-year-olds, who are just reaching the age where it's nice to have some sort of a cause to believe in. Having no political convictions to speak of, probably having never yet fallen in love, their facility for devotion is at once undivided by any outside interests, and unsullied by disappointment and disillusion.

When I was fifteen and keen to find the band who would change my life, I happily stumbled upon Nirvana. Now these guys were perfect. They were fashionably unfashionable in a way that has been the prerogative of all alternative bands since the original of the species, the Velvet Underground. They were, at first at least, spoken of far more than they were listened to. And most importantly, they opened up a whole new horizon of musical possibilities. The magazines that first put them on their covers also spoke of other bands like the Pixies and Sonic Youth. They never spoke of Bryan Adams or Guns'n'Roses.

Already then, an us-and-them divide was forming. When Nirvana played the Point in 1992 I was the only one in my school who made the pilgrimage (my parents Ð and for this I am truly eternally grateful Ð let me go despite it being the day before one of my Junior Cert. exams), the remainder of my musically inclined classmates saving themselves for the bigger but emptier event of Guns'n'Roses at Slane. In the years following, I have met people who also attended that gig in the Point, and there is a lovely feeling of kinship there, like when two Irishmen meet in a bar abroad and discover that they share a lifelong devotion to Home Farm FC. Two Man Utd. Fans wouldn't appreciate a moment like that. You meet Man U fans everywhere, so it would barely be remarked on. Similarly, I can't imagine the feeling of belonging, the sense of time and place felt by those at Slane has lasted anything as long as has mine. From my discovery of Nirvana onwards, it was clear what side I was on. Give me your struggling, your obscure, I would cry, your huddled masses seeking a minor feature in NME, the wretched refuse of the Top 40. I'll take them in. I'll take all of them, even Ned's Atomic Dustbin.

It's things like this that help you through your adolescence. Though shy, paranoid and generally terrified of everyone, you could know, immediately upon meeting a stranger, whether or not you'll have anything to talk about, simply by looking at his T-shirt. Kudos could be earned for particularly obscure knowledge, or ownership of a relic such as a 12-inch slime-coloured Senseless Things E.P., featuring their "hilarious" thrash version of the theme from "Minder". If you met a better informed aficionado, he (and they were, are, nearly always boys) could guide you ever further into the jungle of indie, lending you an album which would once again open up a whole new chain of possibilities.

In time, the huge success of Nirvana meant that indie opened it's doors to a huge number of new listeners. The next craze, Britpop wasn't just a press creation, but a fully-fledged pop phenomenon, complete with screaming girlies. The alternative became the mainstream, and in time artists as diverse as Fatboy Slim, Travis, David Gray and Moby are in the position of enjoying huge mainstream success, while retaining an amount of credibility. This is not without it's advantages: the mainstream offers music of far more quality than it did some years ago. But if everyone's alternative these days, what are they an alternative to? Where's the us-and-them? Are any of the bands feted by the music weeklies likely to build up sufficient momentum, and command sufficient devotion to announce, as The Stone Roses so thrillingly did at Spike Island "Now! Now! The Time is now!"?

The simple answer is no. I find it hard to visualise a feud between the Coldpay fans and the Travis fans, though admittedly that's only because I can never tell which band is which. (If the Ocean Colour Scene crowd show up, my confusion may become too much to bear) In any case, it's not music with any revolutionary import. No irate parent is likely to ever shout "Will you turn down that infernal melancholy-yet-tuneful racket!"

What we have now, instead of two distinct and opposed categories, is a larger, more eclectic mainstream, surrounded by esoteric ghettoes. The NME recently ran a special issued devoted almost completely to Hip-Hop. Before it's final expiration, Melody Maker was largely reporting on the rather silly Nu-Metal scene, beloved of Central Bank Goths. (Hot Press of course only ever write about U2, The Corrs, Phil Lynnot's Mother, and what great lads it's own founding writers were.) This is a recognition that if you want an alternative to what's hitting the charts, there's no longer any ready-made scene to look to. But an alternative can be found. In the old days, you just turned on Dave Fanning. These days, there has emerged a recognition that, to escape hearing "This Year's Love" for the tenth time in the hour, you must go out into the ghettoes.

The likes of Donal Dineen, Tom Dunne and the late lamented Uaneen Fitzsimons made a virtue out of this lack of any set agenda, and pioneered eclectic, genre-hopping radio shows. I once heard Donal Dineen segue from Orbital into something by Ð I kid you not Ð an Armenian folk musician. After a shaky start, Dunne's Today FM show, Pet Sounds has become compelling radio, even throwing in the odd comedy record by Peter Cook or The Marx Brothers.

It's refreshing that this kind of eclecticism is emerging, because like any esoteric Church, the Church of Indie had it's drawbacks, not least of which was the internecine bickering. I once had a nostalgia-tinged conversation with a college friend on the great Nirvana Ð Smashing Pumpkins feud.

"It was something very basic", he said, "You just wouldn't get on with Pumpkins Fans. I mean, I listened to the Pumpkins a few times, and I'd always be polite about them if I was talking to a fan, but they were shite weren't they?" I brought up the topic of Pearl Jam fans, and he become more vitriolic. "They were all tossers in suede jackets and roundy glasses. Acted all sensitive and poetic to get impressionable girls". Pearl Jam you see, were the safe choice. A little left-of-field sure, but not indie enough for the serious devotee. Like a Situationist sect, members could be cast out for not being indie enough.

Related to this was the snobbery, the assurance that you were listening to the right music, and that others were wrong. People would have closet records, ones they loved but wouldn't admit to owning. They would attempt a stalinist revision of their pasts, burning all their AC/DC T-shirts, and attempting to create the illusion that as children they listened only to the works of German avant-garde jazz-terrorists. (I've met people who have outgrown their teens, developed in all other respects into well-rounded adults, yet continue to carry on like this. They congregate particularly heavily around college radio stations and the club scene, and really ought to leave that kind of messing to the school-kids, who need it far more than they do.)

Teenagers, lacking the disposable income to buy lots of records, rely on late-night radio for much of the music they hear, so it's amusing to think that fifteen-year-olds are being reached by Dunne's evangelising of Johnny Cash's most recent album. Whether they'll pay it any heed is a different matter, but at least the horizon has been opened to them, in a way it may not have been when indie still existed as a definable entity.

It's possible, indeed likely, that in a few years, a new band will grab The Kids the way their older brothers and sisters were grabbed by Nirvana, The Stone Roses, The Smiths or The Clash, and will promise to lead them into a promised land, where all the bands they like will unite and do battle with all the bands they don't like And Things Will Never Be The Same. For now though, listeners should enjoy and celebrate our Independence from Indie

Fergal Crehan

5th June 2001

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